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JCN Newswires - ANA Card to Make Hong Kong Debut; Co-brand Visa Platinum Credit Card with Payment in Local Currency and ANA Mileage Accrual

Tokyo, Japan, Jan 19, 2006 - (JCN Newswire) - ANA will tomorrow launch ANA CARD HONG KONG, a prestigious Visa Platinum credit card aimed at residents of Hong Kong, as part of a tie up with Hong Kong based Dah Sing Bank and Prestige International.

"It is my great pleasure to announce our first co-brand credit card, the ANA CARD HONG KONG, in this region in cooperation with both Dah Sing Bank and Prestige International," said Mr Yoshinori Hashimoto, ANA General Manager, Hong Kong & Macau. "With its additional benefits and service support, I am confident that this credit card will be highly welcomed not only by the Japanese but the local market as well. This definitely is good news especially for those Japanese expatriates who often face difficulties when newly acquiring a credit card in Hong Kong, a process which can be long and drawn out, or even result in rejection. With our credit card these hurdles should be removed and the whole process made smoother and more convenient," he continued.

As well as receiving one mile will be awarded for every eight Hong Kong dollars spent, customers will also be able to accrue mileage when using Octopus electronic money. They can also enjoy priority check-in for ANA operated flights, along with other benefits such as 24 hour multi-lingual support - in Japanese, English and Chinese - and free travel and shopping protection insurance.

Mr. David S.Y. Wong, Chairman of Dah Sing Bank, said: "We are honoured and delighted to be working with ANA and Prestige on the first ANA Credit Card in Hong Kong, which not only enables Dah Sing to further penetrate the local credit card market, but also gives us an opportunity to provide a valuable product to the sizeable Japanese community in Hong Kong. The ANA card is another demonstration of Dah Sing's strength in working in partnership with the leading brands, not only from Hong Kong, but also from around the globe. Moreover, Dah Sing bank has a long history of successful partnerships with Japanese organizations, and with the recent completion of the merger at The Bank of Tokyo Mitsubishi UFJ, our substantial strategic shareholder and also an important banker for ANA, the launch of this card partnership in Hong Kong is particularly timely."

Successful applicants for the card will be awarded a 5,000 mile bonus, in addition to which they can gain a further 5,000 miles for their first ANA operated flight between Hong Kong and Tokyo, up to December 31, 2006. ANA Card Hong Kong cardholders are also entitled to discounts of up to 20% on rooms at ANA Hotels - plus complimentary breakfast and welcome drink at ANA Hotels in Japan - and a 10% discount on selected duty free items and goods on sale at ANA Duty Free shops, airport shops and ANA Hotel shops.

Application forms for ANA Card Hong Kong will be available on-line, or at ANA counters in Hong Kong International Airport.

This is the second local credit card launched by ANA, the first being ANA Card USA, launched in 2004 for residents of the USA.

About Dah Sing Bank and Dah Sing Banking Group

Dah Sing Banking Group Limited (DSBG) is a company listed on the Stock Exchange of Hong Kong and has two Hong Kong banking subsidiaries (Dah Sing Bank and MEVAS Bank), and a securities trading company, as well as an offshore joint venture private banking business with SG Hambros Bank. Dah Sing Bank has gained its reputation as one of the most progressive and innovative banking services providers in Hong Kong. Some of its notable achievements include the rapid growth of its credit card business to become one of the leading credit card issuers in Hong Kong, its innovation as the first bank by over a year to launch the highly popular Octopus automatic add-value service, and its pioneering expansion in bancassurance in the local market. In 2004, Dah Sing Bank was awarded "Superbrand" status in Hong Kong.

About Prestige International Inc.

Prestige International Inc. is a leader in outsourced call center and business process management. Based in Tokyo, the company has 16 locations worldwide, across Asia-Pacific, Europe and North America, and is listed on the Osaka Securities Exchange Hercules Market (ticker: 4290). Almost 100 multinational companies subscribe to Prestige's services, across the credit card, insurance, automotive, retail and technology industries. For additional information, visit www.prestigein.com.

About All Nippon Airways Co., Ltd.

All Nippon Airways, or ANA, came into existence in 1952, and over 50 years later is now one of the 10 largest airlines in the world, carrying with its sister companies almost 50 million passengers every year to 49 destinations in Japan, and to 22 overseas cities in Asia, Europe and the United States. As a member of Star Alliance, the world's foremost airline alliance, ANA passengers enjoy access to a network of over 790 airport destinations in 138 countries, and reciprocal benefits such as mileage accrual and redemption, and lounge access.


 
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